KMB Communications isn’t your typical agency. In fact, we take great pride in the fact that we are an anti-agency that provides more than you’ll likely get anywhere else. Why? Because we care. We know that the work we do on your behalf is important and that without results, the effort is pointless. We’ve been in your shoes and know it takes a committed team to succeed. That’s why you’ll see us up late, up early, in the field, and working major trade shows or regional events. Rest assured, KMB goes the extra mile, every time. We understand that every company is unique and that needs change. That’s why our programs are customized to your needs, and priced according to your budget. Here are some of the services we typically provide:
Media & Public Relations
KMB Communications provides strategic and timely distribution of public relations materials through a variety of channels, including traditional and digital media. A trusted media source and industry insider, KMB has established relationships with media outlets, journalists, bloggers, and independent writers and influencers catering to the audiovisual, security, IT, tech and associated industries. Never ones to rest on our laurels, we leverage these relationships through the creation of targeted messaging and on-point copywriting to ensure your message reaches its intended audience.
We’re Your In-House SEO Company
Search Engine Optimization (SEO) is the practice of optimizing for strategically researched keywords so that when someone searches that term on Google, Bing, or Yahoo, your company appears at the top of the list. It is at the very heart of getting your product “out there” and should be at the heart of any PR or communications company’s offerings (but isn’t).
You could pay an SEO company hundreds of thousands of dollars to launch an SEO campaign, but at KMB, we firmly believe that we have an advantage over these types of agencies because we are intimately familiar with both the commercial and residential AV spaces. How can outside agency tell you the proper keywords to optimize for when they don’t understand your product and who your competitors are? Add to that our team of in-house SEO experts and content creators, and you’ve got a recipe for winning online.
The process of SEO begins when the product is conceived. We are there at the beginning, ready to create and optimize copy for press releases and your website, and can make SEO such an automatic part of product launch that it becomes standard operating procedure. Don’t be fooled by other SEO companies who simply use online SEO tools available to everyone, and charge you an arm and a leg to do so.
At KMB, SEO is part of the deal.
At KMB we know that there’s more to social media than sending out a few tweets and hanging a shingle out on Facebook. Our Social media programs are tightly focused on your primary goals, but we instill personality with a consistent and familiar voice that shares relevant and related information for a more dynamic brand representation. We encourage social media audience connections at a personal level and we have the power to passionately engage your audience. Guided by strategic purpose in everything we do, KMB’s comprehensive content-centric offering blends public relations, business development, social media marketing, and branding into a single, cohesive strategy. As we like to say, we are content creators, curators and purveyors.
Content Creation and Copywriting Services
At KMB we specialize in creating relevant, strategic content that’s also SEO rich. We offer content that’s angled for editorial placement, crafted for websites or social media, developed for product marketing campaigns, trade shows, sales collateral, marketing materials, and much more. We collaborate with you to ensure we’re differentiating your offering with an acute attention to competitive detail that’s on-point with current business and consumer trends. Utilizing a specialized client-centered approach, our content and copywriting sets us apart from other firms—and our clients get noticed as a result.
Photography & Videography
As digital media becomes increasingly more visual, KMB has responded by adding photography and videography to our portfolio of professional services. Adding photos and videos to your media messaging adds significant audience engagement and value while reinforcing what your brand has to say. We’re here to ensure your message makes an impact on every level; reads well; looks great; sounds awesome; and makes a fantastic, lasting impression. Whether we’re the ones creating the assets or simply advising on what they should be, you can count on us to provide our input and insight, ensuring a consistent look and feel across all platforms.
Business Development Initiatives
The KMB Communications team has extensive, hands-on experience in a wide variety of roles. We built the team to intentionally fill a unique niche, and as a result, have a robust network that we utilize to assist you in achieving your goals. Whether it’s an introduction to a manufacturer, integrator, technical advisor, advice about or insight into the AV industry, and more, KMB is a trusted resource that’s known for opening doors and creating lasting partnerships.
Trade Show Support
Trade shows and regional events are designed to provide exhibitors the opportunity to engage a target audience and leave them with an indelible impression of your brand and offering. Moreover, they can deliver great opportunities. We are competitors and bring that spirit to everything we do. We know trade shows and events are expensive and we want to be sure that your efforts increase brand exposure and build sustainable media relationships that extend well beyond the event itself. That’s why we offer our onsite support for international and domestic, major and regional trade shows, and other events. We’re there for our clients from pre-show through post-show, ensuring you get the publicity and future placement opportunities your brand deserves. Any time you’ve got a major event or something to promote, you can count on KMB for PR, social media, media capture, media training, editorial outreach and appointment management, and more. More than a PR firm, we’re your partners in success.