KMB Blog

Show Your Best Side

When was the last time you looked closely at your company’s profile and how it presents itself to the outside world? When was the last time you looked closely at your company’s...

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Protecting the Spec

If prospects aren’t saying yes to what your firm is suggesting, consider changing the structure of the conversation. Over the years, many in the integration business have learned...

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Don’t Hesitate to Differentiate

Consumers need to know what makes your offering unique, different, and better than what they see in headlines or on social media. While residential technology offerings continue...

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Looking Backward to See Forward

Making plans based on the past can shed proper light on what’s right for your business. As the year winds down and the last of the holidays come into view, many are wrapping up...

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Giving Thanks

Ways to share gratitude without breaking the bank or being cliché. This time of year, it can be all too easy to feel pressured to button everything up — finish projects, finalize...

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A Rising Tide Lifts All Boats

Events like CEDIA Expo provide excellent opportunities for you to share what you saw so that people outside of our industry see, hear, and better understand what we do. When it...

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Yoga returns to CEDIA Expo 2023

What's this AV Yoga thing all about? AV Yoga @ CEDIA Expo is led by Maddie Ringer of Mad Yoga on YouTube and Sunshine Yoga in Red Lodge, MT. In this episode Maddie shares what to...

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DeCoded: AV Yoga at CEDIA Expo 2023

On this episode of LAVNCH [CODE] DeCoded, Katye McGregor Bennett from KMB Communications discusses the AV Yoga event happening at the 2023 CEDIA Expo in Denver, CO. AV Yoga is an...

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Stop Selling Products!

The experience is what people want and will pay for — so stop selling shiny boxes, fun features, and beguiling benefits. Stop selling products! What? While this notion has made...

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Ways to Serve the Content Cake

Mmmm, cake. You spent hours researching the recipe, shopping for ingredients, buttering the pan, sifting the flour, separating the dry from the wet ingredients, mixing until your...

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Your Audience Awaits

Here’s a short guide to help you implement video marketing this year. In the custom install biz, we typically all share a love of video. Only it’s usually 4K video projected onto...

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