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RoseWater Energy Founder and CEO Joe Piccirilli to Lead Comprehensive Power Management Sales Curriculum at CEDIA Expo 2026
New three-course educational series equips systems integrators with knowledge, confidence, and sales strategies to capitalize on one of the custom integration industry’s fastest-growing business opportunities.
DENVER, CO and PLANTATION, FL – August 2026 – As power management rapidly evolves from a niche specialty into an essential element of every connected home, industry veteran and leading authority on power management Joe Piccirilli, founder and CEO of RoseWater Energy, will lead a first-of-its-kind three-course educational curriculum at CEDIA Expo 2026 designed to help systems integrators build profitable businesses around this expanding category.
Taking place Thursday, Sept. 3, at the Colorado Convention Center in Denver, the comprehensive education series will provide a practical roadmap for understanding, selling, and specifying power management solutions. Rather than focusing on products or manufacturers, the curriculum delivers objective, sales-focused education that equips integration professionals to confidently discuss power management with homeowners, builders, architects, designers, electricians, and other project stakeholders.
“Power management has become one of the most important—and most misunderstood—categories in our industry,” says Piccirilli. “Today’s homes depend on technology more than ever before, yet many conversations about power don’t happen until after a problem occurs. This curriculum is designed to help integrators recognize opportunities earlier, communicate the value more effectively, and position themselves as trusted advisors who protect both their clients’ investments and their own businesses.”
As luxury homes incorporate more sophisticated automation, networking, entertainment, lighting, shading, wellness technologies, EV charging, and energy storage systems, power quality has become increasingly critical to system performance, reliability, and long-term client satisfaction. Yet many integration professionals still struggle to explain the category, qualify client needs, or confidently incorporate power management into project planning.
Developed specifically to address that gap, Piccirilli’s curriculum combines decades of sales training experience with deep expertise in power and energy management. Widely recognized as one of the integration industry’s foremost educators, Piccirilli has spent decades helping technology professionals communicate complex concepts in ways clients understand while identifying new opportunities to increase project value, reduce service calls, and strengthen customer relationships.
Unlike traditional product training, the three sessions present power management as both a technical discipline and a business strategy.
A Complete Learning Path
The curriculum begins with Power Management Fundamentals for the CI Channel (8:30–9:30 a.m.), providing attendees with a practical understanding of how power quality, outages, voltage fluctuations, and system resilience affect today’s connected homes while establishing a framework for incorporating power discussions into every project.
Immediately following, Making the Case for Power: Selling Power Management to Clients, Builders, and Design-Build Professionals (10:00–11:30 a.m.) shifts the focus to sales conversations, helping attendees introduce power management naturally, qualify client needs, and communicate benefits in terms homeowners and project partners value most. Moderated by Katye McGregor Bennett, the session also features Jim Sanfemio of Wicked Smart Homes.
The series concludes with Understanding the Power Management Product Landscape (12:30–2:00 p.m.), an objective overview of today’s power management technologies, including energy storage, UPS systems, surge protection, conditioning, voltage regulation, monitoring, and layered protection strategies. Moderated by Katye McGregor Bennett, the panel includes Nels Tate of SAV alongside Piccirilli and additional industry experts.
Collectively, the three sessions provide integrators with a structured education path that builds confidence in an increasingly important category while improving client communication, strengthening builder relationships, reducing missed opportunities, and positioning power management as a core component of professional system design.
“Power is no longer just about protecting equipment,” Piccirilli adds. “It’s about protecting the homeowner’s experience. When integrators understand how to communicate that value, power management becomes much more than another product category. It becomes an opportunity to build trust, differentiate their businesses, and deliver more resilient, higher-performing homes.”
CEDIA Expo 2026 Power Management Course Schedule
Power Management Fundamentals for the CI Channel
Thursday, Sept. 3 | 8:30–9:30 a.m. | Room 403
CE Credit: 1.0
Making the Case for Power: Selling Power Management to Clients, Builders, and Design-Build Professionals
Thursday, Sept. 3 | 10:00–11:30 a.m. | Room 403
Understanding the Power Management Product Landscape
Thursday, Sept. 3 | 12:30–2:00 p.m. | Room 403
CE Credit: 1.5
Registered CEDIA Expo attendees are invited to participate in any or all three sessions. Together, they provide one of the industry’s most comprehensive educational opportunities focused on the rapidly growing power management category and the significant business opportunities it represents for today’s integration professionals.
Connect with Joe Piccirilli at CEDIA Expo
Integration and design-build professionals looking to deepen their understanding of the power management category are encouraged to attend the panel session and are welcome to connect with Joe Piccirilli by emailing joepic@rosewaterenergy.com. For more information about RoseWater Energy, visit www.rosewaterenergy.com.
About RoseWater Energy
RoseWater Energy understands that Power is the Foundation® for any smart home. The company designs and manufactures a complete solution providing both power conditioning and consistent energy, as well as surge and lightning protection for the main power source, solar input, and large-scale standby power, along with analytics and remote monitoring in a redundant industrial-grade system made for high-end residences and commercial environments.
Committed to building Simply the Best® energy management system on the market, RoseWater Energy Hubs work 24/7 and are always providing clean power in any situation – including during normal grid operation as well as grid spikes, surges, brownouts, or power outages. RoseWater Energy HUBs are built with full power conditioning functionality and zero-transfer-times between power sources. These unique features enable technology integration professionals to reduce or eliminate a plethora of unnecessary and expensive client service calls due to power issues and instead, provide peace of mind. White-glove delivery and commissioning ensure a successful outcome. RoseWater will work with authorized integration firms to help design, build, integrate, and utilize the RoseWater Energy Power Plan Method® to customize an effective power foundation to best address the specific needs of each project. For more information visit www.rosewaterenergy.com/power-plan.
RoseWater Energy Media Contact
For interviews, reviews, and more information please contact Katye McGregor Bennett of KMB Communications at (406) 446-1283 or katye@kmbcomm.com.