With the goal of helping kitchen and bath designers better blend technology into design, WALL-SMART is added to NKBA Global Connect Program.
HACKETTSTOWN, NJ — (April 21, 2022) — The National Kitchen & Bath Association (NKBA), representing nearly 50,000 North American kitchen and bath industry professionals and owners of the Kitchen and Bath Industry Show (KBIS), announces its newest NKBA Global Connect Program Member: WALL-SMART, a provider uniquely designed and manufactured mounts that recess home tech devices flush or completely hidden within wall and ceiling surfaces.
WALL-SMART was established in 2013, with a vision to change the way walls and ceilings look and function. With the rise in home technology, the brand recognized a need for solutions that were both functional and aesthetically pleasing.
WALL-SMART is a privately owned company led by co-founders with vast experience in start-ups and big corporations. The first WALL-SMART wall mounts were designed to recess devices flush with drywall surfaces during construction and with the option to paint the trim and faceplate in a matching or complementary color. To this core line, WALL-SMART engineered versions for installations within solid surfaces, including wood, metal, glass, and more. In early 2015, born from in-the-field demand, WALL-SMART rounded out its portfolio with mounts for retrofit applications.
“While the footprints of most smart home devices have become smaller and sleeker, they can still clash with the design and architecture of a home,” said Galia Ben-Dor, WALL-SMART Co-CEO and Founder. “WALL-SMART solves this issue by enabling popular technologies like light switches, Wi-Fi access points, voice assistants, thermostats, security cameras, and more to be recessed into or sit flush with wall and ceiling surfaces.”
WALL-SMART’s solutions introduce a unique approach to home tech installation, making it ideally suited for progressive, innovative, and early-adopter design/build/home tech integration markets in North America. WALL-SMART deliberately combines into its mounting hardware technological and aesthetic features that conform to the design/build standards of North America. WALL-SMART is a natural fit in kitchens and baths where solid surfaces dominate. Resting flush with backsplashes, cabinetry, kitchen island pedestals, and even vanity mirrors, keypads, touchscreens, switches, and outlets look like a seamless part of the surface rather than an afterthought that sticks out like a sore thumb.
As WALL-SMART’s portfolio of products continues to grow more diverse and versatile so do its benefits to kitchens and bath designers.
“Our short-term goal is building a qualified base of designers and architects who regularly spec WALL-SMART products in their upcoming and newly finished projects. Our long-term goal is becoming a standard feature in luxury homes, in which installations of all home technology will be flush or recess mounted,” shared Ben-Dor. “We are confident in our ability to help kitchen and bath professionals blend technology beautifully into their designs and are open to any and all feedback to develop new solutions for any market need.”
The NKBA Global Connect Subscription program offers a robust package of resources and connections to help international brands enter the North American kitchen and bath marketplace. Access to industry experts, proprietary NKBA market data, North American design and construction insights, VIP events and networking programs give NKBA Global Connect Subscribers a unique view into the market before they commit to launch. For more information on NKBA Global Connect please contact email@example.com.
“We are so pleased to welcome WALL-SMART into the NKBA Global Connect program,” said Suzie Williford, EVP and Chief Strategy Officer of NKBA. “We have built an outstanding program, designed to help marketers navigate the vast North American kitchen and bath market, and it’s gratifying to see it embraced.”
To learn more about WALL-SMART visit www.wall-smart.com.
About NKBA Global Connect
The NKBA Global Connect goal is to expand the visibility of the NKBA and the Association’s premier trade show event — the Kitchen & Bath Industry Show (KBIS) — internationally with design professionals, brands, influencers and other industry constituents. The initiative is designed to facilitate discussion on conducting business and participating in trade development events in North America and, conversely, in Europe and beyond for North American brands looking to extend their global footprint.
About the National Kitchen & Bath Association and the Kitchen & Bath Industry Show
The National Kitchen & Bath Association (NKBA) is the not-for-profit trade association that owns the Kitchen & Bath Industry Show® (KBIS), as part of Design & Construction Week® (DCW). With nearly 50,000 members in all segments of the kitchen and bath and design and remodeling industry, the NKBA has educated and led the industry since the association’s founding in 1963. The NKBA envisions a world where everyone enjoys safe, beautiful and functional kitchen and bath spaces. The mission of the NKBA is to inspire, lead and empower the kitchen and bath industry through the creations of certifications, specialty badges, marketplaces and networks. For more information, visit www.NKBA.org or call 1-800-THE-NKBA (843-6522).
KBIS® and NKBA® are registered trademarks of the National Kitchen & Bath Association.