KMB Blog

One of These Days, POW! Right in the KISR!

Keeping it simple and relatable is the best way to engage an audience. Technology’s role in our line of work is simple: to make people’s lives easier and more enjoyable. Yet the messaging many tend to use in their marketing and sales efforts is engineering- or...

Crafting a Compelling Story to Drive Leads

Make time for some digital housekeeping now, before the holiday rush. As a storyteller, I’m always drawn to the narrative that companies use and am curious how it resonates. In our channel, narratives vary greatly but two things are consistent. Most are out-of-date...

Maximizing the Value of Trade Events

How to make the most of your time at industry conferences and sessions. Attending a trade show or conference can be a game-changer. It’s a unique opportunity to gain insights, forge new relationships, and stay ahead of market trends. However, to truly maximize the...

CEDIA Expo 2024: Panelists Encourage Designers to Learn More about AV Industry

Encouraging budding designers to become more familiar with the AV technology that is becoming increasingly essential in their professional world. Original article by Derek Wiley...