KMB Blog

Crafting a Compelling Story to Drive Leads

Make time for some digital housekeeping now, before the holiday rush. As a storyteller, I’m always drawn to the narrative that companies use and am curious how it resonates. In our channel, narratives vary greatly but two things are consistent. Most are out-of-date...

Maximizing the Value of Trade Events

How to make the most of your time at industry conferences and sessions. Attending a trade show or conference can be a game-changer. It’s a unique opportunity to gain insights, forge new relationships, and stay ahead of market trends. However, to truly maximize the...

CEDIA Expo 2024: Panelists Encourage Designers to Learn More about AV Industry

Encouraging budding designers to become more familiar with the AV technology that is becoming increasingly essential in their professional world. Original article by Derek Wiley...

Establishing the Technology Integrator SOC occupational code – your support is needed!

In this episode, I'm joined by Daryl Friedman, Global CEO and President of CEDIA, the Custom Electronic Design and Integration Association, to talk about the association's efforts to establish a Technology Integrator SOC occupational code. Why is this important? Smart...
Protecting the Spec

Protecting the Spec

If prospects aren’t saying yes to what your firm is suggesting, consider changing the structure of the conversation....

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