KMB Blog

Establishing the Technology Integrator SOC occupational code – your support is needed!

In this episode, I'm joined by Daryl Friedman, Global CEO and President of CEDIA, the Custom Electronic Design and Integration Association, to talk about the association's efforts to establish a Technology Integrator SOC occupational code. Why is this important? Smart...
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CEDIA Expo: What To Know Before You Go

CEDIA Expo 2024 takes place in Denver, CO from Sept. 5-7, 2024. The residential technology industry's leading event for professionals and brands in the channel, this show is THE place to be if you're in the audiovisual biz. I'm joined in this episode by Jason McGraw,...
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Preparing Your Team for On-Camera Success

Why “fixing it in post” is never the right answer. During a recent trade event, a seasoned video production professional asked me how to get people not only camera-ready, but capable of delivering the intended pitch quickly. The story they shared as the basis of their...
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How Well Do You Know Your Audience?

Trying to serve the same message to multiple audiences is a recipe for disaster. As a communications professional, I am often asked to help define, develop, articulate, and distribute content for brands, integration firms, retailers, associations, and individuals....
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Protecting the Spec

Protecting the Spec

Mar 1, 2024 |

If prospects aren’t saying yes to what your firm is suggesting, consider changing the structure of the conversation....

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